Undercover Mama was inspired by the lack of options for nursing wear and the pain of having to buy a whole new wardrobe to feel comfortable while nursing. After not finding her dream product on the market, President and Founder Elisa decided to create her own solution. Mothers ache to get back into their regular, everyday clothes, yet face the problem of exposing the back, side, and belly when they lift up their shirt to nurse in public. Undercover made it so mothers can keep their skin "undercover", without more clasps, flaps, etc. to dig through and do back up each time they nurse. With Undercover Mama, you can more fully enjoy the wonderful experience of nursing.