As avid outdoor enthusiasts, Jeff and Julie Streeter didn't want to give up their backcountry pursuits when they started a family. Determined to share their love of the outdoors with their young family, they began searching for quality kids' gear to match their active lifestyle. While much of what they wanted simply didn’t exist, what they did find was typically of shoddy construction, poor design, or both. As parents they understood that kids, even more than adults, needed to be warm, dry, and safe during outdoor activities. They were frustrated by the lack of kid-specific outdoor gear from a trusted companies. So they started luckybums, and now this family company is committed to designing the best gear for kids who love the outdoors.