Jelly Strands began in 2012 shortly after the birth of the founder's youngest daughter. She found herself no longer able to wear her favorite accessories because her daughter loved to drool, pull and chew on everything in sight. Discouraged by the high prices of teething jewelry available in stores, she teamed up with her mother to create a line of accessories that are not only safe but also stylish and affordable. With a soft jelly-like texture that both moms and babies will love, the Jelly Strands collection offers a full line of chic and practical accessories in a wide range of colors and styles perfect for any occasion. And while Jelly Strands were originally created with moms in mind, they are by no means just for moms and babies. Their jewelry is fashionably designed for all women to enjoy. You can always be confident that their products are 100% safe, non-toxic, and chemical free.