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DC products are built with functionality and fashion in mind; they are made for people who live the action sport lifestyle and need their wardrobe to look great, fit awesome, and perform well. DC was founded by Ken Block and Damon Way in 1993, and quickly grew to a worldwide leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a premium global brand whose product line has expanded to include mens, womens, and kids skateboarding and lifestyle shoes, apparel, snowboard boots, outerwear, and accessories.
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