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Ginelle Mills is the designer behind Cheerful Child, a company she launched in 2010 with a mission of bringing only highly functional, “Where has this been all my life?” products to market. Ginelle’s vast business experience, combined with her real-life role as mother to three young daughters, resulted in Cheerful Child’s first product launch, Cool Wazoo. Cheerful Child is based in Northern California. Ginelle Mills was recently featured on ABC's Shark Tank featuring the Cool Wazoo.

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