Located in the heart of the Los Angeles fashion district, Boom Boom Jeans has been creating fashion forward denim since 1985. The company has reinvented its brand by being able to cater towards the fashion forward junior customer while offering value added designs that she needs to have in her wardrobe now! Fashion should not be too serious, it should be about having fun with your own personal style. Boom Boom Jeans offers just that: an exciting collaboration of the "must have" key essentials for your wardrobe enhanced with the latest fashion trends and details. Have fun mixing colors, prints, and embellishments within your wardrobe.