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Be Up encompasses the active element that has outfitted the fashion minded fitness enthusiast since 2003. Be Up is infused with a lifestyle component born not merely to dress but to inspire and accompany the Be Up woman through the journey of her life. Be Up embraces the spirit and grace of today’s self aware, style conscious woman at home, on the go, at the gym, and throughout the entirety of her day. All of their items are designed with the unique ability to transition seamlessly from one activity to the next encouraging a diverse range of wardrobe options. Be Up is proudly manufactured in the USA and designed in Italy with the best functional threads available. Each fabric in the collection is heavily researched and undergoes intensive wear and lab testing before it is approved for production, ensuring that every item bearing the Be Up brand will perform as good as it looks.
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